Already, UnivisionFutbol.com is providing the latest World Cup news, videos and photos from the tournament, and dedicated blogs and social media fan pages to engage users. Once the games begin, fans in the U.S. and Puerto Rico will be able to watch all games live online for free.
Enthusiasts will also access real time game stats, interviews with players and coaches, exclusive behind-the-scenes video of soccer stars, and Univision sports show coverage. FIFA World Cup 2010 and worldwide soccer coverage from UnivisionFutbol.com is also available on the Univision Fútbol App, downloadable for iPhone and iPod touch. Launched in April 2010, it has become one of the most popular free sports apps in the Apple App Store. The app will soon be available on Apple’s iPad, and on Blackberry and Android Smartphone platforms.
The network, in its efforts to heighten awareness about its unprecedented FIFA World Cup coverage, has rolled out an advertising campaign in movie theaters across the country which features international superstar Shakira singing “Waka Waka (Esto es Africa/This Time for Africa),” the official 2010 FIFA World Cup song and Univision’s official theme for all of its coverage of this world-class event. The vibrant 30-second spot features images of Shakira singing, exciting soccer moments and the cultural richness of the host country of South Africa – it conveys the incredible energy of this month-long event and the passion the fans feel for the game.
With UnivisionFutbol.com, you can stream all 64 games for free, and with smart phone applications for iPhone, Droid and BlackBerry you keep updated on the go. Have fun watching the World Cup!